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Terms of Service

Last updated: September 11, 2026

These Terms of Service ("Terms") are a legal agreement between you ("you," "Customer") and Namogo Design SRL (Registration No. J22/3501/2008, VAT/CUI RO24790152), a company registered in Romania with its registered office at Mircea Eliade 32, Valea Lupului, Iași, Romania ("we," "us," "Built for Bricks"), governing your access to this website and your use of the software products we sell on it ("Products"). By purchasing, downloading, installing, or using a Product, or by using this website, you agree to these Terms. Downloads requested through this website additionally require you to confirm that acceptance before we deliver, and we keep a record of it (the date and the version of these Terms you accepted). If you don't agree, don't use the Products or this website.

Purchases are processed by Lemon Squeezy as our Merchant of Record: the seller of record for tax, billing, and payment-dispute purposes. Their buyer terms also govern the transaction itself; where these Terms and Lemon Squeezy's terms conflict on a payment matter (billing, taxes, chargebacks), Lemon Squeezy's terms control.

Nothing in these Terms affects mandatory consumer-protection rights you have under the law of your country of residence that cannot legally be waived by contract, see Section 12 ("Your rights as a consumer") for the specifics.

1. The Products

Built for Bricks currently offers Bricks Health (a QA/audit plugin for Bricks Builder) and the Bricks Migration Engine (a plugin that migrates Elementor sites to Bricks Builder), sold individually or together as the Built For Bricks Suitebundle. Product-specific details (features, pricing, site-tier limits) are described on each product's page and are part of these Terms by reference.

Beta software. A Product may be labeled "beta" or "coming soon" on its product page. Beta software is provided for early access and feedback purposes; it may contain bugs, change substantially before a stable release, or be discontinued. Section 10 (Disclaimer of Warranties) applies with particular force to beta software, and beta products receive support on a best-effort basis (Section 13).

2. Licenses

Subject to these Terms and, for a paid tier, payment of applicable fees, we grant you a limited, non-exclusive, non-transferable license to install and use the Product on the number of websites permitted by the tier you hold (your license's "activation limit"), for as long as your license remains active as described below.

  • Site-tier licenses. Each Product is sold in site-count tiers (e.g. Solo / Studio / Agency), enforced by Lemon Squeezy's license-activation system. What a "site" means depends on the Product:
    • Subscription Products (Bricks Health). Your license key can be activated on up to that many websites at once. You may deactivate a license on one site and activate it on another at any time; moving a license between sites does not count against your activation limit beyond the number of simultaneously active sites. This applies to Bricks Health lifetime licenses as well: they are not billed recurringly, but they move between sites on the same terms, limited only by how many sites are active at once.
    • One-time Products (Bricks Migration Engine). Your tier's site count is the number of distinct websites you may use the Product on for the life of the license. A website's staging, development and live copies count as one website, and an activation stays with that website when you move it between those copies. Activating the Product on a different website uses one of your sites. Activations are released by us on request, for the same website only (for example after a rebuild or a lost development machine). A license is not a seat to be moved from one website to the next.
  • Subscription licenses (currently: Bricks Health). Billed on a recurring basis (annually, unless stated otherwise) via Lemon Squeezy. Your license, and the plugin updates, support, and any subscription-gated features tied to it, remains active for as long as the subscription is active, and expires if the subscription lapses or is cancelled. Subscriptions renew automatically at the then-current price unless cancelled before the renewal date; you can cancel anytime through the customer portal link in your purchase receipt. A lifetime-license tier, where offered, is a one-time purchase that does not expire or require renewal, and it entitles you to updates and support for that Product for as long as we continue to offer it, on the same footing as the one-time licenses below. "Lifetime" is the lifetime of the Product, not of the buyer; if we discontinue it, Section 13a is what you get.
  • One-time licenses (currently: Bricks Migration Engine). A single payment for a license that does not expire. Where a Product's page states "lifetime updates," that license also entitles you to future updates for that Product at no extra cost, for as long as we continue to offer it, without a separate support/update subscription.
  • Free tiers. Both Products have a free tier that requires no payment and no license key: Bricks Health scans any site and shows your score and issue counts for free, and the Migration Engine converts up to three pages at a time. We deliver the free tiers by email, so we do need an address to send the download link to, and what we do with it is set out in our Privacy Policy. That is a delivery, not an account: nothing is created at our end for you to sign in to, and asking for a download does not subscribe you to anything. A free tier carries no support entitlement, no automatic updates, and no money-back guarantee, because nothing has been paid. Two things follow from how it is built, and we state them because they are the questions people actually have. A free install performs no licensing handshake with us, so nothing we do at our end can switch off a copy you have already installed. And the paragraph below applies here too: the plugin code is GPL, so your right to run, study, modify and share it does not depend on this section or on us continuing to offer a free tier.

Permitted use. You may use a licensed Product on your own websites and on websites you build or maintain for clients.

Our plugin code is open source. The PHP we distribute is licensed under the GNU General Public License, version 2 or later, and nothing in these Terms takes away the rights that license grants you over that code, including the right to study, modify, and redistribute it under the same license. What you buy from us is not permission to run the code. It is a license key, which entitles you to automatic updates, new versions, and support for the number of sites your tier allows. A site without a valid, activated license key does not receive updates.

What is not permitted. You may not: share a single license key beyond its stated activation limit; publish a license key, or hand one to someone outside your own business, whatever activation limit your tier carries (transferring a license along with the website it is activated on is a different thing, and Section 19 covers it); circumvent, disable, or attempt to bypass license validation or activation limits; or present our Products, branding, or documentation as your own. Our name, logo, documentation, and the content of this website are not covered by the GPL and remain ours.

We may suspend or terminate a license if we determine, acting reasonably, that it's being used in violation of these Terms (for example, sharing one key across far more sites than its tier allows). We'll make reasonable efforts to notify you and give you a chance to resolve the issue before permanent termination, except in cases of clear abuse.

3. Fees, billing & taxes

All fees are as listed on the relevant product/pricing page at the time of purchase, in USD unless stated otherwise. Lemon Squeezy, as Merchant of Record, calculates and collects any applicable sales tax, VAT, or similar levy, issues your receipt/invoice, and is the party of record for the payment itself. We do not see or store your payment card details.

For subscription licenses, you authorize Lemon Squeezy to charge your payment method on each renewal date until you cancel. We'll make reasonable efforts to communicate price changes in advance of a renewal; continuing a subscription past a communicated price change constitutes acceptance of the new price.

4. Refunds

We offer a 14-day money-back guarantee on new purchases, described fully in our Refund Policy. In short: if a Product isn't working out, tell us within 14 days of purchase and we'll refund you, you're welcome to let us try to help first, but you don't have to in order to get your money back.

Outside that window, purchases are final and non-refundable, except where applicable law entitles you to a refund (see Section 12, "Your rights as a consumer") or where Lemon Squeezy, as Merchant of Record, elects to issue one at its own discretion (for example, to resolve a payment dispute) under its own terms. We don't control that discretion and can't override it.

5. Your responsibilities; staging, backups & production environments

This is important, so we're stating it plainly rather than burying it: our Products read and write data inside your WordPress site: Bricks Health applies "Smart Fixes" to page content and global styles; the Bricks Migration Engine creates new pages, templates, and settings from your existing Elementor content. Both include real safety mechanisms (Bricks Health's fixes snapshot before writing and can be undone; the Migration Engine writes alongside your original Elementor content rather than replacing it), but no software can guarantee compatibility with every combination of host, PHP version, theme, and third-party plugin running on your particular site.

You are solely responsible for maintaining your own backups and for testing a Product on a staging or development copy of your site before using it on a live production site.This is standard practice for any tool that modifies site data, and we strongly recommend it for every scan, fix, or migration you run.

If you choose to run a Product directly on a production/live site without first testing on staging and without a current backup, you do so at your own risk.To the maximum extent permitted by law, we are not liable for any downtime, data loss, content corruption, broken layout, hosting-resource issues, or other environmental problems that result from using a Product outside of a properly backed-up or staged environment, beyond what our built-in snapshot/undo safety mechanisms (where applicable) are able to restore. This doesn't reduce your statutory rights as a consumer where those rights can't be limited by contract (Section 12).

6. Acceptable use

You agree not to:

  • Reverse-engineer, decompile, or disassemble a Product beyond what applicable law expressly permits;
  • Remove, obscure, or alter any licensing, copyright, or attribution notices in a Product;
  • Use a Product to scan, fix, or migrate a website you do not have authorization to modify;
  • Interfere with or place unreasonable load on our license or update servers (e.g. automated polling far beyond normal plugin update-check behavior);
  • Access our update or license services other than through a Product with a valid license key, or redistribute what those services deliver;
  • Use our names, logos, product names, or visual identity in, or to market, any fork, derivative, or competing product or service, or present such a product in a way that is likely to cause confusion with ours or to imply our endorsement. To be clear, and consistent with Section 7: this restriction is about our brand and identity, not about the GPL code, whose license already tells you what you may do with it;
  • Reproduce this website, our documentation, or our marketing content, in whole or in substantial part, in or for a competing product or service;
  • Use the website or Products for any unlawful purpose, or in a way that infringes anyone else's rights.

7. Intellectual property

We (and our licensors) own all right, title, and interest in this website and in all related trademarks, design, and documentation. Our plugin code is a deliberate exception:we distribute it under the GPL-2.0-or-later license described in Section 2, and it stays governed by that license rather than by these Terms, as do any third-party open-source components we include, under their own licenses. These Terms grant you a license to use the Products as described in Section 2, they don't transfer ownership of anything to you. Any changes the Products make to your WordPress content, and your own site's content, remain yours.

For the avoidance of doubt, the GPL license covers the plugin code. It does not extend to, and nothing in these Terms or in that license grants you any right to reuse: the names "Built for Bricks", "Bricks Health", and "Bricks Migration Engine"; our logos and visual identity; this website and its copy; our documentation and marketing materials; our product imagery and screenshots; or our update, licensing, and support services. Those remain ours, and using them, in particular to market or pass off a derivative of a Product, is a breach of the agreement you accept when you download or buy a Product, independent of any rights the GPL gives you in the code itself.

8. Third-party services

The Products and this website rely on third-party services, Lemon Squeezy (payments, licensing), Cloudflare (hosting, license validation, update delivery), and others described in our Privacy Policy, which also governs how we handle your personal data more generally. Those services have their own terms and are outside our control; we're not responsible for their availability, and an outage on their end may temporarily affect license validation, updates, or checkout.

9. Feedback

If you send us feedback, feature requests, or suggestions (including via the in-plugin or website feedback forms), you grant us a perpetual, irrevocable, royalty-free license to use them for any purpose, including building them into the Products, without any obligation to credit or compensate you.

10. Disclaimer of warranties

Except where mandatory consumer law provides otherwise, the Products and this website are provided "as is" and "as available," without warranties of any kind, whether express, implied, or statutory, to the maximum extent permitted by law, including any implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. We don't warrant that a Product will be error-free, meet your specific requirements, or be compatible with every hosting environment, theme, or third-party plugin.

11. Limitation of liability

To the maximum extent permitted by law: neither party will be liable to the other for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, data, or business opportunity, arising out of or related to these Terms or the Products, even if advised of the possibility of such damages. Our total aggregate liability for any claim arising from a Product is limited to the amount you paid us for that Product in the 12 months before the claim arose.

If you're purchasing as a business, for example, an agency or freelancer licensing a Product for client work, this exclusion and cap apply in full. If you're a consumer, they apply only to the extent mandatory consumer-protection law in your country of residence permits; see Section 12.

12. Your rights as a consumer (EU/Romania)

If you're a consumer (buying for personal use, not as a business), the sections above don't take away rights you have under mandatory law that can't be excluded by contract. In particular:

  • Nothing in these Terms limits liability that cannot legally be limited or excluded, including liability for death or personal injury caused by negligence, or for fraud or fraudulent misrepresentation.
  • You retain any statutory remedy for defective digital content available under the law of your country of residence (for example, Romania's implementation of the EU Digital Content and Digital Services Directive), alongside, not instead of, the 14-day money-back guarantee in Section 4.
  • You retain your statutory right of withdrawal for digital content under EU/UK consumer law, as described in our Refund Policy.
  • None of the disclaimers, exclusions, or caps in Sections 10 and 11 apply to the extent mandatory consumer law in your country of residence doesn't permit them.

Complaints. Email support@builtforbricks.com first, we'd rather sort it out directly, and usually can. If you're an EU/EEA or UK consumer and we can't resolve something between us, you may also contact the consumer-protection authority in your own country (in Romania: ANPC).

13. Support & updates

"Support" means help via support@builtforbricks.com with using a Product as intended, installation and activation issues, questions about a Product's features, and help interpreting an unexpected scan, fix, or migration result. It doesn't include custom development, directly modifying your site for you, debugging conflicts caused by unrelated third-party plugins or themes, or general web design/consulting work. Beta products (Section 1) receive support on a best-effort basis. We aim to respond promptly but don't guarantee a specific response time.

We provide updates for a Product while your license is active (Section 2) and, generally, while we continue to offer that Product at all. We don't guarantee a specific update frequency, that any particular future feature will ship, or that a Product will be compatible with a WordPress or Bricks Builder version that hadn't been released at the time of your purchase.

13a. If we discontinue a Product

We may stop selling, updating, or supporting any Product, at our discretion.Section 13 says we provide updates while we continue to offer a Product. This section says what happens when we stop, because "trust us" is not something you should have to accept from a software vendor.

Taking something off sale is not discontinuing it. We may withdraw a Product, a tier, a bundle, or a promotional price from sale at any time and without notice, and we may change what we sell and at what price. That ends new purchases only. If you already hold a license, your license, your updates and your support carry on exactly as before and nothing in this section is triggered.

  • Notice. If we stop offering a Product, we will email every license holder at the address on their order at least six months before support and updates for it end. The only thing that shortens that is a cause genuinely outside our control: an order of a court or regulator, the loss of the payment platform or hosting we depend on to keep selling and serving the Product, or a security flaw we cannot fix and cannot responsibly leave running. In one of those cases we give you as much notice as the circumstances allow, and we tell you which one applies. The final release below is not shortened by anything: whatever ends the Product, you get a build that runs without us.
  • Your subscription is not cut short. From the day we give notice we stop selling the Product and cancel renewals, so you are never charged for a period that ends after we do. Support and updates then run to the later of the end of the notice period and the end of the subscription period you have already paid for. You do not lose time you have paid for, and there is nothing for you to claim back.
  • A final release that does not need us. On or before the day support and updates end we will publish a final build of the Product with license checking removed, so it keeps working on your sites without contacting our servers, and we will publish that build's source publicly under the GPL.
  • Nothing of ours bricks when we are unreachable. This is how the Products are built today, not a promise about the future. If our licensing or update servers cannot be reached, an installation carries on from its last known license state: the Migration Engine for as long as the outage lasts, Bricks Health for fourteen days, after which it asks to be re-verified and falls back to its free tier. Falling back is not a lockout. Bricks Health still scans, everything you found while licensed stays fully readable, undo is never gated, and neither Product deletes your data or reverses work it has already done for you.

This section applies to each Product on its own. The Built For Bricks Suite is a bundle of licenses rather than a third piece of software, so discontinuing one Product in it leaves your license for the other exactly as it was.

These commitments bind anyone who acquires the Product or the business from us.

14. Indemnification

If a third party brings a claim against us arising from your breach of these Terms, your use of a Product on a website you weren't authorized to modify, or content on your website that violates applicable law or a third party's rights, you agree to compensate us for the resulting losses and reasonable legal costs, and to cooperate with our defense against that claim.

15. Term, suspension & termination

These Terms apply for as long as you use a Product or this website. We may suspend or terminate your access to a Product for material breach of these Terms (see Section 2 on license termination). You may stop using a Product and cancel any subscription at any time; stopping use doesn't itself entitle you to a refund outside the window described in Section 4. Sections that by their nature should survive termination (including Sections 7, 10, 11, 12, 14, and 16) continue to apply after these Terms end.

16. Governing law & disputes

These Terms are governed by the laws of Romania, without regard to its conflict-of-law rules. If you're a consumer, mandatory consumer-protection rules of your own country of residence remain unaffected and apply alongside these Terms where they'd otherwise conflict (Section 12). Any dispute that can't be resolved informally (email us first, we'd rather fix it than fight about it) will be subject to the exclusive jurisdiction of the competent courts of Romania, except where applicable consumer law entitles you to bring a claim in your own country's courts.

17. Trademarks

"Bricks" and "Bricks Builder" are trademarks of their respective owner; "Elementor" is a trademark of its respective owner. Built for Bricks, Bricks Health, and the Bricks Migration Engine are independent products and are not affiliated with, sponsored by, or endorsed by Bricks Builder, Elementor, or their respective owners.

18. Changes to these Terms or the Products

We may update these Terms from time to time; the current version, with its "Last updated" date, always applies and will be posted on this page. For a material change, we'll make reasonable efforts to give notice before it takes effect (for example, by email to active license holders or a notice on this page). A Terms update doesn't retroactively reduce a right that was part of your license at the time you bought it, for example, a lifetime license stays lifetime, and your purchased tier's site limit doesn't shrink, though general policy sections (like Acceptable Use or Support) apply as currently written going forward. Continued use of a Product after a change takes effect constitutes acceptance of it, where legally permitted.

We may also change, add to, or discontinue features of a Product over time; see Section 13 on what that does and doesn't guarantee.

19. Miscellaneous

Force majeure. Neither party is liable for delay or failure to perform caused by events outside its reasonable control, for example, an outage at Cloudflare or Lemon Squeezy, a cyberattack, a broader cloud or internet-infrastructure failure, or government action. Severability. If any part of these Terms is found unenforceable, the rest remains in effect, and the unenforceable part will be read to achieve its intent as closely as the law allows. No waiver. Not enforcing a right under these Terms isn't a waiver of it. Assignment. We may assign these Terms in connection with a merger, acquisition, or sale of assets; you may not assign your license without our consent, except by transferring the site it's activated on. Entire agreement. These Terms, together with the Refund Policy, Privacy Policy, and Lemon Squeezy's buyer terms, are the entire agreement between us about the Products.

20. Definitions

  • Product: Bricks Health, the Bricks Migration Engine, the Built For Bricks Suite, or any other software we sell on this website.
  • License: the right to install and use a Product, granted under Section 2.
  • Subscription: a License billed on a recurring basis, described in Section 2.
  • Customer / you: the person or business that purchased or uses a License.
  • Website: this website (builtforbricks.com) or a website you install a Product on, as context indicates.
  • Merchant of Record: Lemon Squeezy, the seller of record handling payment, tax, and billing for your purchase.
  • Activation limit: the number of websites a License can be active on at once, set by the tier you purchased.
  • Lifetime: for the lifetime of the Product, meaning for as long as we continue to offer it. A lifetime License never expires and is never billed again; if we discontinue the Product, Section 13a applies.
  • Discontinue: to stop supporting and updating a Product for existing License holders, which triggers Section 13a. Withdrawing a Product, tier, bundle, or price from sale is not discontinuing it and triggers nothing.

Contact

Questions about these Terms: support@builtforbricks.com.